Course Overview

The world is at the cusp of Generative AI rapidly changing the world as we know it. Unlock the future of marketing with One of the most comprehensive, advanced, hands-on Digital marketing with Gen AI course available in the market. Gain cutting-edge skills to leverage generative AI for impactful strategies and optimising campaigns for unparalleled engagement. This comprehensive programme covers consumer psychology, effective marketing, website development, content marketing, social media, programmatic advertising, e-commerce, and reputation management.

• A Zero-to-Hero course designed for everyone—from beginners with little to no digital marketing background to experienced professionals—thanks to its GenAI

• With 15+  certifications,    including   Meta   and   Google   Digital   Marketing

certifications, you’ll be equipped to thrive in the dynamic digital landscape.

• With a focus on Practical Applications and leveraging emerging technologies like GEN AI, this course equips you with the knowledge and skills needed to thrive in the ever-evolving world of digital

ho Is This Course For?

A ‘Zero-to-Hero Course’ (0 to 2 Years Experience)

Designed for individuals with little to no prior knowledge, it welcomes high school graduates, degree holders, and students alike.

• Embark on a zero-to-hero journey in digital
• No prerequisites are Open to high school graduates, dropouts, and working professionals.
• Gain certifications aligned with Meta and
• Hands-on learning in content creation and campaign management (Meta, Google, YouTube, Instagram).
• Explore case studies from Netflix, WordPress, Spotify, Amazon,

A ‘Hero-to-Superhero’ Course (2+ Years Experience)

Designed for experienced professionals with a little knowledge of Digital marketing, hold 2+ years of experience and alike.

• Advance your digital marketing skills with our hero-to-superhero
• Master the latest AI tools in digital
• Expertise across major channels: Meta, Google, YouTube, and
• Certification aligned with Meta and
• Hands-on with tools like ChatGPT, OpenAI, MidJourney, Jasper AI, and Suno AI

Course Modules

 Module 01: Introduction to Marketing, Digital Marketing with GenAI and Consumer Psychology

Module 02: Digital Marketing, Terminology and Analytics

Module 03: SEO Basics and Advanced With Ai

Module 04: Comprehensive Guide to Content Marketing

Module 05: Paid Media Marketing

Module 06: Digital Marketing with Meta – Facebook

Module 07: Instagram and TikTok Marketing

Module 08: Whatsapp Marketing

Module 09: Google Marketing

Module 10: Linkedin Marketing

Module 11: E-Commerce Marketing

Module 12: Importance of IMC (Media Planning, Buying & OTT Marketing)

Module 13: Online Reputation Management

Module 14: Social Media Marketing (SMM) & Influencer Marketing

Module 15: Affiliate Marketing, Mobile Marketing & Podcasts

Learning Outcomes

Consumer Insights

Social Media Savvy

Understanding consumer behavior and psychology models to develop effective marketing strategies.

Expertise in social media marketing, influencer marketing, and running effective social media ad campaigns.

AI-Driven SEO Mastery

Integrated Ad Marketing Strategies

Proficiency in website development, search engine optimisation (SEO), and enhanced online visibility and performance by leveraging AI tools.

Competence in programmatic advertising, paid media marketing, and utilising analytics for data-driven decision-making.

Content Mastery

Reputation Mastery

Mastery of content marketing principles, including content creation, strategy development, and management using various platforms and Gen AI tools.

Proficient management of online reputation through effective online reputation management (ORM) strategies and tools.